Relevant Is The New Premium

Feeling constrained by your options for targeting premium content? Taykey Trend Advertising brings the power of real-time trend data to your programmatic buys. Our technology helps brands automatically discover relevant articles and videos for specific audiences and align advertising at scale, beyond the confines of the private exchange.

 

How It Works



Break the Compromise

By integrating real-time trend data into buying decisions, we can help eliminate the tradeoff for programmatic buyers by delivering Private Exchange quality with Open Exchange efficiency. Unlike other contextual targeting approaches, Taykey’s solution is:

Audience Driven: Placements are driven by robust

audience data, not assumptions.

Real-Time: Our data is updated continuously.

Precise: All content is targeted at the URL level,

not via broad categories. 

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